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Discount Voucher Searches on the Up

Posted by Deborah Read on in

Online searches for discount vouchers has increased by 47.5% over the last year. Factors such as the recession have helped to contribute to the rise in searches as people try to find new ways to save money. The internet is a very effective tool for both comparing product prices and researching discount vouchers. However, I also think that shoppers are more price and product aware. Whereas in the past (before the recession) consumers would pay a price mentioned and not really shop around, now shoppers do their research before shopping. This empowers shoppers to be able to demand prices they have seen on competitor sites or to use discounts with voucher codes from sites such as VoucherSeeker.  Furthermore, shoppers are more assertive as to what they want and will search for specific discounts for those products. I personally think that this can only be a good thing. Shopper empowerment will lead to better prices for products and ultimately more value for money. However, I also think that current trends such as the 'make do and mend' should continue, ultimately leading to a less wasteful society. Have you become more price conscious? How do you prefer to shop? Let us know your thoughts! Subscribe to VoucherSeeker Voucher Codes Blog by Email
 

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