Asda is the one stop shop for groceries. Asda vouchers allow customers to purchase affordable but stylish clothes from George, as well as homeware and furniture. Find a selection of electricals and toys, as well as sports and leisurewear available at a reduced price with Asda vouchers. Get deals on motor and DIY products with Asda discount vouchers.

Asda Discount Code At VoucherSeeker

An Asda discount code could save users money on products such as furniture, health and beauty products, clothing and electronics.

A recent Asda discount code on VoucherSeeker has included 100's of essentials £1 each, Great Range Of Garden Furniture Sets From £50 and Save 20% on experience gifts.

Asda employs 160,000 colleagues in store and has 356 stores and store formats are made up if the following models -Asda Walmart Super Centres, Asda Stores, Asda Living and George high street stores.

George

George clothing is marketed as quality fashion at affordable prices. Walmart also sells the George brand in the US, Canada and Japan. The George label was named after George Davies, the founder of Next, who was George's original chief designer.

Asda Living Stores

In October 2003 Asda launched a new format called Asda Living. This was the companies first general merchandise store, containing all its non food ranges including clothing, home electronics, toys, homewears, health and beauty products. With these stores they have linked up with Compass Group, who operate the coffee shop Caffe Ritazza within some stores.

History

Asda began with the great entrepreneurial vision and drive of the companies founding fathers who pioneered the concept of one stop shopping in the UK.

Two branches of Asda can be traced in the 1920s.
The Asquith family had an original family business, a butchers shop in Knottingly, West Yorkshire. At the same time, a group of enterprising West Riding Dairy Farmers joined forces under the banner Hindells Dairy Farmers Ltd.

In 1949 the Hindells Dairy Farmers Ltd formed Associated Dairies and Farm Stores Ltd.

Associated Dairys created Craven Dairies in the 1960s. They met with the Asquith family and became the co founders of Asda.

In 1963 Asda converted a cinema to a self service supermarket. This was quickly followed by a second store. Both operated under the facia Queens.

In 1964- Asquiths offered their first discounted products by accident but this was an immediate hit

The first purpose built Asda was created in 1965.

In 1968 Asda acquired GEM stores, that year gaining massive profits.

Asda added petrol stations to its complexes in 1970

In 1978 The Asda southern expansion begins with the first supermarkets opening in Newport, Plymouth, Gosport and South Woodham Ferrers.

1985 saw Asda merge with Millard Furniture Industries (MFI)

But by 1987 Asda sells MFI due to lack of profits.

In 1989 the Asda George clothing brand is born

In 1999 Asda is acquired by American chain Wal Mart.

The first Asda Walmart supercentre opens at Patchway in 2000

In 2003 the first George stand alone store opens in Leeds

2005 saw Asda celebrate its 40th anniversary

In 2008 the stand alone George stores are shut, but the George clothing range continues to be sold in store at Asda

General

Asda pride themselves on making shopping an easy and enjoyable experience and ensure every customer is catered for thanks to a wide range of disability and family friendly services. All customers will receive a warm welcome when visiting the store.

Asda has been the winner of The Grocer Magazines ‘Lowest Price Supermarket award for the past 12 years.

Asda believes in people, prices and planet. Asda believe that sustainability and affordability go hand in hand and that everyone can benefit from the way Asda do business.

People- Asda listens to customers and colleagues, ensuring everything Asda does makes it easier for them to act on the things that matter, whether it's through Fair Trade products, reducing packaging or supporting local farmers.

Prices- With Asdas growers and producers they are working to create a range of naturally affordable products, brining customers even more choices that are healthier for them and better for the environment.

Planet- Asda are constantly striving for a better future, with commitments to energy efficiency, cutting road miles, sending zero waste to landfills, reducing their impact and bringing environmental benefits for generations to come.

Asda Advertising Campaigns

Asda is known for two advertising campaigns. In the Asda Price campaign, customers tap their trouser pcket twice, producing a clinking sound as the coins that Asdas supposedly low prices have left in their pockets knock together.

In the smiley face ‘rollback' campaign, a CGI smiley face bounces from price tag to price tag knocking them down as customer watch.